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In 2009, MilkPEP re-introduced milk to America as Nature's Wellness Drink.

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Value Programs Now Available

New promotions spotlight the nutritional and economical value of milk.

News and Events

Oct.
28th

October 28th Worldwide Food Expo Marketing Luncheon

Join us for Web 2.0 – Transform Your Marketing, Empower Your Brand luncheon sponsored by MilkPEP. Learn what marketing professionals need to know about the technology explosion — known as social media or Web 2.0 — to make sure your brand remains competitive in this evolving environment. This entertaining and enlightening luncheon event will explore the dynamic new landscape of everything social media. [read more]

Aug.
4th

Register Now for 2009 Sales Meeting

Join the MilkPEP team in Cleveland, OH on August 4th & 5th for the Rock the Milk Tour. With brand new elements and a fresh new format...just a day and a half will keep you rockin' in the milk world. Click here to register.

Announcing the 2009 SAMMY Award Winners!

The 2009 Scholar Athlete Milk Mustache of the Year (SAMMY) Award winners have been selected! The SAMMY award is sponsored by local milk processors like you in partnership with USA TODAY and is given each year to 25 milk-drinking high school senior student athletes in recognition of outstanding performance in academics, athletics, leadership and community service. [read more]

MilkPEP and the NBA Team Up to Get Fit By Finals

Cortland HS Wins National Challenge, Byrne Dairy Joins in Rally Event Held June 11 Read More about how a New York high school took advantage of the Get Fit By Finals toolkit, and its student body got healthy and fit by implementing this innovative Body By Milk program.

Jul.
1st

New Processor Incentive: Sign Up Today

For the first time ever processors will be eligible to win an incentive prize for signing up retailer accounts for a MilkPEP promotion. Sign up your accounts today for September's New Family Traditions to enter for YOUR chance to win one of six Disney family vacations in sunny Florida! [read more]

Arm Your Schools With Expert Recovery Tools

MilkPEP’s latest NBA program will arm high school athletic directors, coaches and physical education teachers with the latest tools to help student athletes refuel and recover after exercise. Find out how you can get involved. [read more]

Toolkits for Supermarket Registered Dieticians

MilkPEP is now providing tools for this important audience in the form of kits with got milk? messages and materials to help keep milk top of the grocery list for shoppers. See the list and add your retail account RD contacts. [read more]

America's Dairy Farmers: Investing In Your Family's Future

America's Dairy Farmers want to remind you that dairy products deliver both value and nutrition for you and your family. Find out how they are investing in our future and how you can support their efforts.