Channels & Category Leadership

How MilkPEP is helping processors drive dairy milk category growth at retail

Mother and daughter shopping in a dairy aisle at a grocery store. Daughter reaches for a carton of milk as mother holds open the fridge door.

Here’s what you can achieve with
a little help from MilkPEP

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Be a Strategic Partner

Elevate the conversation with fresh category research and turnkey, retailer-facing materials.

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Leverage Insights for Sales

Develop targeted strategies that solve your retailers’ most pressing category challenges.

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Deliver Solutions

Access leading-edge research paired with out-of-the-box retail solutions to spur growth.

Resources to fuel your success

MilkPEP partners with top-tier research experts to bring you cutting-edge insights on shopper, channel and category behavior. With this data in hand, we create powerful, retail-ready materials you can customize and use to supercharge dairy milk sales at retail.

A woman placing a gallon of white milk into her grocery cart.

Growth Drivers

Access actionable insights to help increase visibility, improve the retail experience and maximize sales.

A woman pushing her daughter in a cart down an aisle in a grocery store.

Special Interest Selling Stories

Stay on top of the latest trends, emerging opportunities and topics that are top of mind with processors.

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Sales Topline & Other Research

Dive into multi-channel sales data, research and analysis to help guide retail strategies and grow sales.

For more helpful materials, visit the MilkPEP Resource Hub or send us an
email with any questions at growth@milkpep.org.

Our Team

Headshot of Annette Taylor.

Annette Taylor

Senior Director, Commercial Marketing

Headshot of Ashley Cook.

Ashley Cook

Senior Manager, Category Leadership & Customer Development