Our Staff

Rani brings nearly 25 years of integrated marketing experience across CPG companies and marketing agencies to MilkPEP. As CEO, she is excited to address the challenges ahead with thoughtful, sustained solutions and looks forward to working with the entire industry to help ensure a positive impact. Prior to joining MilkPEP, Rani was VP, Chief Customer Experience Officer for the Campbell Soup Company, where she was instrumental in modernizing the company’s marketing across content, media, design, martech and digital – as well as improving the business trajectory for important core brands and new launches. Before joining Campbell Soup, Rani was president, North America of Universal McCann, the largest operating unit within IPG’s Mediabrands group. Rani earned a Bachelor of Arts from Yale University and a Master of Business Administration from the Stern School of Business, New York University. She is active and respected within the marketing industry, earning recognition from a range of industry awards, both as a marketer and as an advocate for diversity – including YWCA’s Women of Year, SheRunsIt “Working Mother of the Year,” Brand Innovators Top 50 Women in Marketing, Path to Purchase Institute “Who’s Who in Shopper Marketing,” among others.

Al is a 20+ year, CPG Sales & Marketing executive with significant experience in strategic, go-to-market, customer (B2B) and consumer-facing (B2C) roles with blue-chip brands in Food & Beverages including Chobani, PepsiCo and LaCroix.

Dejewski earned a Bachelor of Science at Purdue University in finance, and an MBA in marketing from Fairleigh Dickinson University. In his spare time, Al enjoys raising Seeing Eye puppies, staying fit hiking, skiing, playing golf and traveling with his wife Lexie and three children.

Kikke Riedel is the Senior Vice President of Strategy & Insights at MilkPEP, the organization behind the national milk campaign. With a challenger mindset and a keen understanding of consumer behavior, Kikke leads MilkPEP’s research and insight function, working closely with a diverse team of research and agency partners across all program elements. Her strategic direction, grounded in innovative market research and best-in-class analytics, drives impactful business results for U.S. milk brands, ultimately making milk matter more.

Originally from Denmark, Kikke came to the United States in 1989 for what was supposed to be a relatively short gap year. She is a graduate of American University and joined MilkPEP in 1998 just as the iconic Milk Mustache campaign was launched. A recent empty-nester, Kikke lives in Bethesda, MD with her husband and their dog, Nellie, who basks in their undivided attention. 

Miranda Abney is the VP of Commercial Marketing at MilkPEP, leading consumer communications strategy across milk’s key target audiences. Miranda led the rebranding of chocolate milk from a kids’ drink to a performance beverage, took got milk? TikTok viral with Katie Ledecky’s famous balancing act and leads ongoing efforts to connect milk with culture. In 2016, she was recognized as a top marketer under 40 and holds a BA from North Carolina State University.

Alison Conant joined MilkPEP in 2025 to lead Corporate Communications and Regulatory Affairs. She brings more than twenty years of experience leading corporate communications teams in the food, agriculture, and transportation sectors. She has deep expertise managing crisis communications, navigating regulatory issues, building industry partnerships, and advising leadership teams.

Alison’s family owns and operates a dairy farm in Vermont, where she and her husband are raising their two children.

Jen joined MilkPEP’s Consumer Marketing Team in 2017. She leads the company’s youth marketing, gaming, and social media efforts, driving innovative campaigns that resonate with younger audiences. Outside of work, Jen enjoys spending her free time crafting, hanging with her two dogs, and cultivating community. Her passion for creativity and collaboration shines both in and out of the office, where she fosters an environment of growth and engagement.

Alexa is thrilled to join the iconic, impactful MilkPEP marketing team, as of June 2023! To this role, Alexa brings 6+ years of international marketing, entertainment, and strategic omnichannel media experience – through positions held at The Walt Disney Company, Paramount, and TransPerfect Translations. In her most recent role at Disney Streaming, Alexa launched over 100 ESPN+ sports campaigns and dozens of Disney+ title promotions, successfully publishing consumer-facing media across dynamic partner platforms including Amazon Fire TV, Apple App Store and Google TV.

Alexa holds a Bachelor of Arts degree in International Relations from Colgate University, professional certificates in marketing techniques from NYU Tandon School of Engineering and Google Digital Garage, and analytics training from The Wharton School. As Digital Media Manager on the MilkPEP team, she is ready to build on the legacy of delicious, nutritious marketing for fluid dairy milk!  She will strategize to generate and amplify media that moves, excites, and nourishes consumers – with the goal to position milk as a must-have for American families and youth.

Alexa resides in the New York area, and loves all things sea, surf, and soundwaves. In her free time, she is especially grateful to soak up sunrays and live music with loved ones.

Ashley Cook joined MilkPEP in April 2024 and focuses on driving category growth and executing category management objectives. She also partners closely with internal teams and the processor community to develop actionable go-to-market recommendations via best-in-class materials.

Ashley brings 15+ years of consumer goods experience in categories ranging from personal care to supplements to beverages. She’s held multiple positions across Kimberly-Clark Corporation, Acosta Sales & Marketing, and Keurig Dr Pepper. Though she started her career in supply chain and then sales, Ashley ultimately found her home in category management and retail storytelling. Most recently, Ashley ran her own consultancy business focusing on messaging and copywriting for small business owners.

She holds a Bachelor of Business Administration from The University of Texas at Austin as well as a Masters of Intercultural Studies from Fuller Theological Seminary. She lives in the Dallas, Texas area with her husband and rescue dog. In her free time, you can find Ashley reading a mystery novel, going to Renaissance Festivals, or planning her next adventure.

Zach joined MilkPEP’s Consumer Marketing Team in 2026. He directly leads the youth audience segment with a focus in culture and social storytelling that feels authentic to our next generation of milk consumers. Across his professional career, Zach has specialized in social media, community, and content development across disciplines such as gaming, influencers and theme park entertainment.

In his studies, he graduated from the University of Central Florida in 2019 with a Bachelor of Arts in Journalism and holds a Master of Business Administration from Carson-Newman University achieved in 2021. In his free time, he enjoys playing recreational sports, enjoying live music festivals, and reading books with his beloved pug Geno.

Blake joined the MilkPEP Marketing Team in 2023. For 10 years Blake has developed a passion and joy for marketing focusing on digital media, strategic communications, and content creation. As the Communications Manager, Blake’s focus is to produce thought-provoking communications content across B2B channels and manage the fluid milk industry-facing digital communications infrastructure.
Blake hails from Illinois having graduated from Southern Illinois University Carbondale (SIUC) with a Bachelor of Science in Marketing in 2016 and then again in 2018 with a Master of Science in Professional Media and Media Management. Blake currently resides in Maryland where he enjoys playing video games, playing tennis, and teaching Zumba.

Jessica joined MilkPEP in July, 2024 on the Consumer Marketing team. She is a first generation college graduate, finishing Summa Cum Laude with a Bachelor of Science Degree in Communication Studies from Appalachian State University. While in school Jessica worked full time as in various associate marketing positions and internships. Throughout her career, she has had many roles where organization, communication, and creative problem-solving were critical. From efficiently spearheading email campaigns at a national publication to creating social content for a local law firm, she has delivered high-quality results while fostering strong relationships.

Jessica lives in Charlotte, North Carolina with her husband and two dogs. Outside of work she enjoys playing video games, reading, and cooking new recipes.

Jasmine recently joined MilkPEP in February 2022; she brings over 7 years of Executive Assistant experience with her. She went to Virginia Commonwealth University and majored in History. She has assisted C-Suite Executives in several different spaces including government contracts, wedding, accounting/finance and now she’s ready to jump into the dairy industry. She has a proven talent for aligning business objectives with comprehensive administrative knowledge to achieve maximum operational impacts which overall conserves time and boosts efficiency.

Jasmine moved to Alexandria, Virginia from her small hometown of Berryville, Virginia where her family raises cattle and chickens in their spare time. She is very close with her family of 7 and attributes most of her success to her amazing upbringing and wonderful parents that taught her hard work and traditional values. In her spare time, you will find her at the gym or relaxing in Washington, DC with her friends.